Newsletters

May 2017

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INTRO
Qwikcilver Gift Card Conclave 2017 held at the ITC Gardenia, Bangalore was the first ever event of its kind in India. Envisioned by the pioneer of the gift card category in India, the event brought together great minds from India’s corporate world, retail thinkers, e-commerce stalwarts and marketing professionals. It was a power packed session with panel discussions that featured exciting exchange and fusion of ideas about the gift card category. With challenge and opportunity presented by the category lying ahead the day witnessed thought sessions that recognized this. At the end of the day brimming with ideas was the simple yet powerful thought that defines this category – spreading joy!
“DIL CHAHTA HAI”
Gift Cards have become an Inherent strategic component of the Portfolio for the Brand & Retailer. How do Brands need to shape up in the new era going ahead?
The day’s first panel discussion began with a witty Q&A session by the moderator Kumar Rajagopalan, CEO Retailer’s Association of India, where he engaged the audience on why they chose to gift. Read More>>
“IF TOMORROW COMES”
Gift cards shall be the most preffered gifting choice for Indian weddings & festivals. Gift cards shall be the most preffered.
A tricky question, “Do we really know which gift to get for our loved one?” On this note started the 2nd panel discussion where the panellists recounted their own funny and not so funny experiences of gifts that have backfired. Read More>>
“THE WORLD IS NOT ENOUGH”
Corporates, enterprises and institutions in India have been the fastest adopters of the new age Gift Card Technology Platforms.
The Indian Gift Card industry has seen the quickest adoption in the Corporate and B2B world. This is expected as the Gift Card is an incredibly powerful reward and loyalty tool for the corporate world. Read More>>
GLIMPSES OF THE DAY 
Launch of the Qwikcilver Whitepaper
Talk by G Padmanabhan, Chairman – Bank of India,  Former Executive Director – RBI
 
Launch of Future Group Gift Card
Launch of Raymond Gift Card
 
 
Presentation on Impact of GST
by Jayashree Parthasarathy,
Partner – Indirect Tax practice, Ernst & Young
Launch of SPAR Gift Card variant
Brand Showcase – MMT Gift Card Program
Brand Showcase  – DineOut Gift Card Program