Implementing a successful gift card program is three-fourths of the battle won. This e-book explores eight best practices…

All the villains have only one goal: to kidnap customers from the shores of your retail stores. And…

Corporate rewarding is a tricky thing. You are not so much rewarding an individual as you are a…

If you are a business owner in the retail or e-tail space, chances are you would have run…

If you are a business owner operating in retail and/or e-tail space, chances are you will have come…

Qwikcilver helps one of the largest tyre manufacturers with their consumer engagement programs using its future ready gifting…

The truth is, there is no other way to handle an irate customer. Your apology could diffuse the…

If you are a business owner in the retail or e-tail space, chances are you would have run…

Welcome to 'Insight Inside,' a new series of knowledge posts, crafted exclusively to bring to you those insider…

The recent press coverage of the third edition of Qwikcilver Gift Card Whitepaper, released during #QCGC19, is a…

The third edition of the Gift Card Conclave conducted by Qwikcilver Solutions held at Bengaluru witnessed various stalwarts…

"Gift cards are a basic human need," Harish Bhat, Brand Custodian, Tata Sons, shares his thoughts at the…

Cinema occupies a unique place in the service sector. It is product-driven (movies) but has relatively lower product…

Implementing a successful gift card program is three-fourths of the battle won. This e-book explores eight best practices…

The Retail Advantage Playbook is an info-bite, meant for business owners in the retail and e-tail space.

The Background - A strategic subdivision of one of India’s leading business conglomerates, the client specializes in engineering,…

The client is the fastest growing company in the Indian sanitaryware segment. The company also offers an extensive…

The client is a well-known electronics & whitegoods manufacture, with 600+ exclusive branded outlets across 50+ cities in…

The HR guy. The only professional who is consistently burning the midnight oil, trying to make ends meet…

The point-of-sale system should have been the endgame for retail. It has access to complete data on sales,…

One of India’s retail pioneers, Future Group wanted to chalk a comprehensive program to improve footfalls and drive…

A gift card is fundamentally different from a gift voucher. A gift voucher is a prepaid currency, one…

For years the corporate has uttered the phrase ‘rewards and recognition,’ (or, R&R) in the same breath. But…

Say you sell two variants of a product, at two different price points. The variants are from two…

The client was already running a loyalty program. The program provided fixed rewards to sales agents, based on…

The client has a sprawling distributor base (over 15000, spread across the country). To incentivize and engage its…

The client had an extensive partner network, spread across the country. The client ran periodic trade promotions and…

The client was already running a rewards program with one of their partners, who procured and provided gifts…

Shopping is a habit, as basic as the need to bathe. But offer your customers cold shower, and…

The Qwikcilver brand of warriors. We call them the QwikHeroes. QwikHeroes are our products that are bestowed with…

One small ‘suggestion’ for a shopper, one giant ‘categorization’ for the retailers. Companies are increasingly embracing the new…

Gift Cards are an important strategic tool for any retailer today. This point is echoed by Mr. Apoorv…

Jason Cheong, CEO, iColumn Singapore, give us an insight on the prevalence of Gift Cards in Singapore and…

Gone are those days in which companies rewarded customers, after the latter had displayed expected-value behaviour. Now, the…

Channel partners are the backbone of the retail sector and contribute 70-80 per cent to brands’ sales. But…

Going out of your way to show appreciation for your employees, goes a long way in keeping them…

1.Ensure that employees view the rewards as worth the effort Employees who see the rewards as worth the…

Self-service portal from Qwikcilver is a plug and play solution that enables corporates to launch and manage gift…

corporategiftcards Clients, employees, partners, vendors, customers – your gift list gives you the shivers, doesn’t it? Who decides…

Mr.KG George, Senior Vice President - Retail, TTK Prestige Ltd at the Qwikcilver Gift Card Conclave explaining how…

Mr. Shariq Plasticwala, Director, Product Management, Amazon Pay at the Qwikcilver Gift Card Conclave 2017

Mr.Hari Kumar, Director, Retail : Electronic Devices, Gaming & Gift cards, Flipkart at the Qwikcilver Gift Card Conclave…

Ms.Kankana Barua, Chief People Officer - Tally Solutions speaking at the Qwikcilver Gift Card Conclave 2017

Mr.Abhishek Sinha, National Sales Development Manager, Britannia Industries at the Qwikcilver Gift Card Conclave 2017

Mr. Sridhar B, Chief Marketing Officer, USL-Diageo speaking at the Qwikcilver Gift Card Conclave on how brands are…

Mr.KG George, Senior Vice President - Retail, TTK Prestige Ltd speaking at the Qwikcilver Gift Card Conclave on…

Ms. Rajshree Bakshi, Vice President- Marketing, Taj Hotels Palaces Resorts Safaris speaking at the Qwikcilver Gift Card Conclave…

Mr. Srinivas Rao, Chief Marketing Officer, Lifestyle speaking at the 2017 edition of the Qwikcilver Gift Card Conclave…

Mr. Bimalendu Tarafdar, Marketing Head, Wonderla Holidays Ltd sharing his insights at the Qwikcilver Gift Card Conclave 2017

Mr. Chetan Kumar, Vice-President, Strategic Partnerships, Saavn speaking at the 2017 edition of the Qwikcilver Gift Card Conclave

Ms.Suparna Mitra, CMO, Titan Company Ltd, commenting on a remarkable shift in the behaviour of the Indian consumer…

Mr.Vinay Bhatia, CEO - Group Analytics and Loyalty, Future Group sharing his insights at the Qwikcilver Gift Card…